Links of London is a British jewellery brand that contains a wide variety of contemporary classic, timeless, high end pieces. The symbolic collections attaches meaning, content and culture to the designs, personal touches include keepsakes (charms) and engravings.
The three interlocking Links motif derives from the first LoL product, the salmon shaped cufflinks. The trio of rings represents values, passions and inspirations that motivated the brand throughout the 25 years. (Love, London and life.)
The candy jewellery greatly influenced the Sweetie bracelet, which is a very nostalgic collection at Links and can be easily personalised. It is elasticated and contains stacks of sterling silver rings that makes a tactile fun alternative to the charm bracelet.
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